This post has been sponsored by Kellytoy. The opinions in this post are 100% mine. You can read my full disclosure policy here.
In 2017, Kellytoy introduced Squishmallows to the world, and my kids’ bedrooms have never been the same.
This is the original selection of Squishmallows that the generous folks at Kellytoy sent us a few years back. Since then, the world has gone a little wild for them and there are more than 1000 different characters available!
And it’s easy to see why: they are adorable, cuddly and cozy, and double as both room decor and a pillow. Even my dogs want a piece of this action.
New Stackables Squishmallows
These new Stackables by Squishmallow are so cute, and meant to sit right on top of each other. Here are the current options, but keep an eye on this. I’m sure the collection will grow (and they look perfect for a pillow!).
A perfect companion for children with sensory issues, or anyone suffering from stress or anxiety (hello!), Squishmallows are made of super soft spandex “EF” and polyester stuffing as puffy as marshmallows.
Fast forward to 2021, and there are now TONS of varieties of Squishmallows with new releases coming at us a couple of times each year, plus a wider variety of sizes. I have all the Squishy scoop you need to know below.
Seasonal Squishmallows
Check out the adorable holiday Squishmallows. Here are just a few of my favorites, but go here to see all of them.
- Cam the Cat
- Disney’s Piglet
- Austin the Avocado
- Disney’s Elsa
- Benny the Bigfoot
- Hermey the Elf
- Rafa the Hanukkah Boy
- Winston the Owl
What Are Squishmallows?
Squishmallows are collectible, cuddly characters and they come in variety sizes. Besides the fact that they’re adorable and super soft and squishable, the thing I love about them as a mom is the price point. I can’t believe how affordable they are, making them the perfect things for kids to collect, and a great gift idea.
Squishmallows Sizes
My, how they’ve grown! Originally made in only 4 sizes (the 3.5″ clip on, 8″, 13″, and 16″), Squishmallows now come in a whopping 12 different sizes. The 20″ size is the one you’ve probably seen at Costco!
Sizes of Squishmallows
While this photo doesn’t include all of the 12 sizes, it will give you an idea how they compare.
- Large 16″ size (cow above)
- Medium 13″ size (yellow chick above)
- Small 8″ size (owl above)
- Clip-on 3.5″ size (fox and blue bird above)
My son is hugging another 16″ Squishmallows in the photo above, which is probably my favorite size for hugging. Granted, I’m a full grown adult. ha! But I love them, too.
If you’re the kind of person that likes to prop your arm up on a pillow while you sleep, a large Squishmallows works amazingly well.
Each Squishmallows has a name and little background info about them (they all have a story that includes something unique) on the tags.
The Squishmallows collection isn’t the only thing that has grown in four years. WHAT HAPPENED here?!
She still loves these cute little guys, and I know her friends collect them too. These are awesome as a travel buddy, a couch cuddler, and definitely someone to snuggle up with when you’re ready for bed. Not only is each character super cute, but they are insanely comfortable. They’re made of a really soft spandex and polyester stuffing, kind of like memory foam but softer.
And they’re easy to clean, which all moms know will be needed at some point! Read on for detailed directions on how to safely wash them.
The little ones are perfect for clipping to a school bag or sports bag. Wouldn’t it be fun if one of the characters matched your child’s school mascot?! And at just a few bucks, this is such a fun stocking stuffer, or cute tag to add to a gift for any occasion.
Even my dog, Sam, had to get in on the Squishmallows action. He doesn’t exactly have his OWN Squishmallows, but when he finds one laying around, he doesn’t miss the opportunity to climb on board. The picture above was taken in 2017.
It’s 2021, and four years later, he’s still got a thing for these cuddly guys. Who can blame him?
I love the whole ‘Squishmallows aesthetic’ the teens and tweens love these days. They are cute and fun, but not babyish, so kids don’t outgrow them.
You can see from the pics in this post, some old and some new, that my kids have certainly not outgrown them. They both have a handful in their rooms and have for a few years now!
And I love to cuddle up with them, too. The dogs follow me wherever I go, and it’s a trip to see how they each find their cozy spot in a mass of Squishmallows!
New Squishmallows for 2021
New Squishmallows are released regularly, probably a couple of times each year, and they have gotten so creative with the holiday-themed cuties.
Each character’s name and background story is detailed on their hangtag, so you can get to know your snuggly pal.
New for Easter and spring 2021, meet these adorable Squishmallows that are perfect to put a spring in your step, and your kiddos’ room decor.
Bop and Candy are the tie dye and pink colorful bunnies above. Leah and Blake join Edie as Easter eggs who love to hide (and be found!) during egg hunts. Aimee is the cute yellow chick, and Rosie the pig and Belana the cow round out the group.
Rolling out to retailers now, the spring Squishmallows are available in four sizes—5”, 8”, 12” and 16”, depending upon the character—with a suggested retail price of $4.99, $12.99, $19.99 and $24.99, respectively. (current pricing as of Spring 2021)
2021 New Squishmallows
Also coming this year are more than 40 new characters! And they are SO unique and absolutely adorable.
Look for chonky new deep sea creatures, favorite foods, and tie dye friends, reminiscent of the flower power ‘60s. With the new 2021 characters in the mix, we will see more than 1000 collectible ‘mallows!
Pictured above is Jackie Purple Tulip, Bridgie Pink Tulip, Maritza Cactus, and Rocio Triceratops.
Pictured above is Malcolm Mushroom, Leticia Lemon Wedge, and Bernardo Burrito.
If you love these foodies, keep an eye out for the rest of the line up that will include everything from appetizers to a cheeseburger (and fries, of course!) to luscious desserts. Nature lovers will adore the deep sea squad complete with whales, crabs, octopuses and penguins.
A second wave of more than 20 characters will be released by summer; established squads including HugMees™, the sassy Squish-Doos™, Heroes and Flip-A-Mallows™ will also add new members. And, we can expect new styles for fall and the holidays. A larger offering of licensed Squishmallows is also expected with more collaborations to be announced throughout 2021.
I’d suggest collecting them all, but, there might not be room for you in your house anymore if you do that! But these designs are getting cuter and cuter, so who can resist?!
How To Wash Squishmallows
With all the hugging, loving, and dog cuddling happening, Squishmallows need a good bath once in a while. Fortunately they are very easy to clean, and the material releases stains really well.
Can You Wash Squishmallows?
It is not recommended to throw your Squishmallows in the washing machine, so if they need a clean-up, just spot clean them with a mild detergent.
I find that dish soap works best, and I have used a foaming hand soap, too. Use a wet cloth to rub the soap into the stained area, and then rinse clean in cool water.
Allow your Squismallows to air dry and fluff it back up to it’s original shape.
Here’s a bonus tip if you do see an extra thread sticking out on your Squishmallows. This is totally normal, and an easy fix. Don’t pull it, but instead carefully snip the thread close to the seam.
There are a few things you want to avoid doing when washing and cleaning your Squishmallows. Don’t microwave or iron them. That heat is no good for these cuties. Don’t blow them dry either. And finally, don’t bleach Squishmallows, which will damage their color and designs.
Where Can You Buy Squishmallows?
Squishmallows are available at a variety of retailers. Check their website for a complete list. Some of the larger retailers include Amazon, Walmart, Target, Costco, and AC Moore. Hallmark stores usually have an awesome selection, too.
Be sure to follow Squishmallows on Facebook, Twitter, and Instagram to be the first to hear about these awesome new releases coming up!
The Giveaway
I’m so excited about this giveaway! The generous folks at Kellytoy are offering one of my readers the same big box of various Squishmallows that I received, valued at approximately $50! This is what was in my goodie box. The giveaway winner’s prize may vary:
- 12″ Purple Easter Bunny w/ Sequin Belly
- 12″ Yellow Chick – Aimee
- 16″ Spotted Pig – Rose
- 16″ Blue Cow – Belana
This giveaway is open to US residents ages 18+ and will end at 11:59pm ET on Tuesday June 22, 2021.
Good luck!
James Robert says
I think my daughter would like Cameron since we have a cat with the same colors
Angela Montgomery says
Mine would love Holly, She loves owls and she loves purple
Brandy Hybarger says
My daughter loves owls too! I’m excited for that one.
Janet W. says
I think my grandson’s favorite would be Hans!
sylvia says
My kids would love Hoot!
Amy C. says
I think my son would especially love the largest one to use as a pillow and the smaller one with the clip.
Mary Cloud says
My daughter would probably love Cameron “Cam”
Lissa Crane says
My daughters would literally love every single one of them, but if I had to choose I think they would love Cameron the cat, since it kind of looks like our kitty!
Keri justice says
I love them all!! I think my son would like puff the penguin.
Patricia Wojnar Crowley says
My niece would love Holly!
Marilyn Nawara says
I think my granddaughter would like to have Fifi
Stephanie Phelps says
I think she would really love to have Holly!
Angelica Dimeo says
I think my son would like Puff.
Ellie Wright says
My granddaughter would love Puff
Jamie Rolland says
I think my nephews would love Hans or Hoot. The oldest could love on them and the youngest could lay on them.
Samantha Wagner says
My daughter would love Cam !
janetfaye says
My granddaughter would like piper.
Amber Cheras says
My family would love cam!
Jennifer Figueroa says
They would love Hoot, very cute and different
Leela says
They are all soooooo cute! The blue Puff is adorable.
Maralea says
My grandkids would like Piper. These are all super cute!
kelly tupick says
I think she would love Cameron “Cam” the cat. She loves her two cats and would just adore this.
KENNETH OHL says
I think my little niece would love Holly
Lindsay Myers says
Fifi the fox would be a huge hit with my oldest (she is 10) as would the unicorn!
Lauren says
My daughter would like Puff.
elizabeth miller says
My daughter would love Holly. She is so adorable.
Dana Rodriguez says
I think he would love Hoot.
Kelly D says
I think my daughter would love Cameron.
Jeanna says
My daughter would like Piper the best!
nickie says
my sister would like CAM
Jessica To says
I like Puff and Hans.
Olga says
My little one would love Puff.
Julie Lundstrom says
I like Hoot or Cameron Cam the cat one.
Michelle C says
I think my daughter would love Fifi!
Jennifer W says
My daughter would love Cameron. She loves cats.
April Hooks says
My daughter would love the unicorn.
Kristin Dillingham says
I do not have a kid yet but I have 3 nieces. I think one of my nieces would like “Cameron”.
Nidhi chauhan says
My son would love Hans. so cute!
Edye says
We would like Hoot the most!
Jessica Dillingham says
I already actually have a couple but my daughter loves the kitty cat
Courtenay says
The owl belongs on my home and classroom bookshelf. These are cute and affordable. Thanks for sharing! I’ll be looking for them in stores. 🙂
Lauren U says
I have a baby cousin who would love either if the penguins. I’m a hedgehog fanatic, so I’m in love with Hans.
Jean Segina says
Ooh! Love the foxes. I did a product search around our area and they aren’t available yet.
Stacy R says
These are so so cute! We need them all!
jeremy mclaughlin says
My nephew would like Puff.
Audrey griffis says
Tuff choice but we love hoot
Melissa Cunningham says
I love the owls!!!! Super adorable!!!!
Stacy A. says
Another stuffed toy Kendall will want, lol…
Teresa A Thompson says
Fifi is adorable.
Mita says
My niece would like Holly
Cynthia R says
He’s crazy about cats, I think he would like Cameron the most.
Mia says
These are absolutely adorable…how could I pick a favorite? I will say the unicorn, because it’s my youngest’s favorite color (and…unicorn. Need I say more?).
Natasha cannon says
We would love hoot the most but they are all so cute!
Kim Z says
My daughter wants Cam! Sooo cute!
Kathy Stevenson says
She would love Fifi the fox!
Susan Somers says
My youngest would love the kitty. These are all adorable!
Laci R says
My kid would love Wendy most!
Natalie says
My daughter said puff is her favorite followed by fifi
Darcy Zalewski says
Cameron or Puff ☺️
Nicole says
My daughter’s favorite would be Holly. She loves owls and the color purple.
Kris I. says
My daughter would love fifi!!
Sarah Mitchell says
My daughters would love all of them, but we collect foxes, so Fifi is our favorite. So adorable and soft!
Tari Lawson says
I think my niece would like Fifi best.
Ashley c says
Oh I love Fifi the fox!
Lori Walker says
We would like Puff!
barbg says
I could never guess their favorite ones because I am usually wong. I can tell you my fave is the cute large racoon!
MaryAnne JK says
Astrid…what a super cutie!!!
Jennifer Oppel says
My boy would love hoot or puff!
Cheryl B says
I think my Granddaughter would like Cam/Cameron.
Paula Tribe says
My daughter loves these!
Paula Tribe says
My daughter loves the cat & unicorn.
Sandy Klocinski says
Holly is awesome!
Sherry Barnes says
My granddaughter is only 3 so shed like any but I’ll say the frog
Gina Ferrell says
My daughter would love Wendy the frog. She loves frogs and the color green!
alice minx says
I know which one I want- The FROG!!! Oh wait.. This is for kids?
shirley emitt says
Our little girl would like the Cameron.
Sarah Butler says
I think his favorite would be Puff!
ELIZABETH C. says
My daughter would definately like Piper. So cute !!
Michelle Donovan says
I think my daughter would like Fifi the fox best
Nannypanpan says
My daughter would love cameron
Erica B. says
I think my daughter would like Hoot the most.
Lauren Hecker says
Hans! Wendy is a close second though 🙂
Brandy Schwartz says
Hoot is our favorite.
MK says
Fifi the fox, but they are all ridiculously adorable!!!
susan smoaks says
puff the penguin is our son’s favorite.
Casey Everidge says
my daughter would love FiFi!
Angela Thorpe says
My daughter would love Cam
Azeem Isaahaque says
My niece would probably like Cameron the Cat!
Brenda Elsner says
My son would love Hoot!!
Chris L says
I think my son would like Fifi & Wendy.
jodi hassel says
My kids would love Hoot!
Gina H. says
My niece would love Piper!
Tara Darity says
These are so cute! My daughter would love pink piper!!
Ed says
Hoot is the one!
beth shepherd says
My daughters would love the Hans. They are so cute!
Sarah Mathias says
I think she would love Hoot. She loves owls.
Jennifer H. says
I would say the Puff or the Wendy.
Laura Emerson says
My daughter would love the Hoot!
Janine H says
My daughter likes holly
Miz Vickik says
Puff is super cute!!
Beverly Sturgeon says
My daughter will love the owl.
Jen R says
I think my daughter would love Cameron “cam” the most from the Squishmallows.
sarahsweeps80 says
The absolute cutest!
Kayla Klontz says
I think my daughter would like Hoot the most.
Tiffany SK says
I would really love to get the unicorn in blue or Hans the hedgehog!
Hui says
Hans would be my son’s favorite!
Terra Heck says
Such cute characters! I think she’d most like Piper. Thanks.
partymix25(at)hotmail(dot)com
Kristen Rios says
I KNOW my one of my daughters would like Cam because that is her name! My other daughter would like all of them lol! So cute, hope to get one soon!
Shane A says
I almost know for certain my niece would like the Fifi the Fox.
Jill Rivera says
my granddaughter would like pipper, but I think I will be keeping Pipper at our house for her if we receive this reward.
Donna Clifford says
My daughter would probably like the penguin the most.
Jae Park says
I think my daughter would like Hoot the most, she loves owls. Thanks!
Alex says
My granddaughter is crazy about owls! She would love that one!
Philip Lawrence says
My grandchild would love Puff.
ESTELA K says
Out of the ones on the site, my kiddos would love Fifi the most. When the unicorn comes out, though, my 10-year-old will absolutely flip out!!!
Meme says
I think her favorite would be Fifi or puff
Kathy Pease says
My granddaughter would love the piper one
Candie L says
I like the Wendy one. thank you
Rachel Freer says
My son would love Wendy.
Susan McNeill says
My daughter would love an owl!
Amanda D says
My daughter would love them all! Especially the fox!
Leah Shumack says
My daughter loves cats so I bet she would pick Cameron!
Trisha Musgrave says
My girls would love Cameron or Cam the cat!
Stephanie Liske says
I think my kids would like Fifi the best.
Jeanine Jones says
Puff my lil dude would love!
erica hall says
My son would like Hans.
Em says
My daughters would love every single one! The unicorn and kitty would probably be favorites though. These are adorable!
Trisha McKee says
My daughter loves owls.
Lesley F says
She would love Fifi
Kris I. says
I love Maritza Cactus
Alissa Marie says
I’m just starting my own collection of squishmallow a! I’m having a lot of fun searching for new ones. I didn’t know squishmallows were washable though!! I’m going to give it a try!
Anna Arroyo says
malcom the mushroom is my favorite and most excited to get this year!
Rayna Rojas says
I am personally super excited about Malcolm the Mushroom, they absolutely adorable!!
Zuzanna L. says
Malcolm Mushroom!
Devon says
I love the lemon!
Kaylee E says
I’m most excited about Belana the blue cow!
Audrey G says
We love love love these crazy plushies I would love any of the new ones we easily have 20 already various sizes but both my kids and myself love them – thanks for the chance the flower ones are awesome
Asa W says
I’ve been in love with Belana since I first saw her!! I absolutely adore cows and she’s cute enough to squish! 🙂
Wendy kaufman says
My kiddo has decided she’s changing her name to Cam because it’s a cool name, so I think this is a no-brainer for her!
Leah Soto says
I love all the cows !!! And the owls they’re soo cute!
Leah Soto says
I love all the cows !!! And the owls they’re soo cute! I love squishmallows because they’re so soft and cuddly 😍
Debra Boyer says
My daughter is obsessed with trying to find Leticia the lemon.
Kimberlee Steward says
Leticia Lemon is my favorite!
Hillary Lau says
Looking forward to receiving Gustavus from Australia!
Kat B says
I really want a mushroom squishmallow!
Alyssa Green says
I’m looking forward to the 2021 Halloween collection!
Kristine John says
As a Easter lover, I think the bunny Bop
is the squishmallow I’m most excited about.
Bailey says
I’m looking forward to the new Halloween squad!
Sandy says
I’m looking forward to every squishmallow really! You cant go wrong with any, they’re all so cuddly!!
Anita Duvall says
My favorite new one is Rocio Triceratops. So cute!
Dana Rodriguez says
Belana the cow is adorable!
Jeanna says
I’m loving Maritza Cactus!
Julie Waldron says
My favorite is Rosie the pig, she’s so cute!
Linda Kish says
I like Bernardo Burrito.
Nannypanpan says
I like Malcolm mushroom
Elizabeth TierceMiller says
I love Leticia Lemon Wedge. I love her bright colors and that she looks so happy.
Tianna says
SO looking forward to the cactus! Malcom the Mushroom is a close second ⭐️
gloria patterson says
2021 Squishmallow characters I HAVE NO IDEAL NEVER SAW THEM BEFORE But if they are around I am so sure my great niece (4) has many of them and always wants more.
athena graeme says
The Malcolm Mushroom is too cute! My daughter is crazy about these! I got her a pack of the small ones and she is constantly squishing it. She would love some bigger ones!
MaryB says
I love the triceratops for my dinosaur loving grandson.
Lauryn R says
I love the tie dye bunny, how cute! Squishmallows are so adorable, I would love to collect them all for my three kiddos!
Terri Betz says
Bernardo Burrito! How original!
Joyce Biazzo says
The cow would definitely be a favorite with my kids, but they are all so cute!
Ken Ohl says
Holly my little niece would love
Leela says
I like the 12″ Yellow Chick – Aimee.
Angela W says
My daughter love the purple Holly squishmallow the best!
Cathy Truman says
My niece would love Leticia Lemon. They are all so cute.
Tracy Shafer says
Cameron for sure!!